Samsung: Better Normal for All Presented by Samsung Electronics, Inc. at CES 2021

In the past year, our world has significantly changed. Your home is now your sanctuary, and the technologies in your home need to work harder to help you adjust to this new normal. But what if, with smarter technologies, we had the opportunity for not just a new, but a better normal?

  • Samsung Electronics Co., Ltd. shared its vision for the future at the 2021 Consumer Electronics Show (CES).
  • Samsung enhances the home experience with products like Bespoke 4-Door Flex, 110-inch MICRO LED, and JetBot 90 AI+.
  • Continuing sustainability efforts, Samsung announces Galaxy Upcycling at Home and expansion of eco-packaging for TV products in 2021.

Enabled by a more personalized experience and AI innovation, Samsung is exploring how we can build a better future for our planet, and our people. Join us to learn more about how we’re building a Better Normal for All.

“The innovations we unveiled today enable personalized and customized consumer experiences that cater to our lives in these unique times, all fueled by Samsung’s vision and investment in cutting-edge technologies like AI and robotics. They represent the foundation for how we will help build a better normal for all.”

– Sebastian Seung, President and Head of Samsung Research

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