Food Systems Work in Nigeria
Nigeria — National Honey Production & Marketing Strategy
Value Chains · Market Systems · Honey Sector Development
Project overview
The Context
A national production and marketing plan connecting honey-sector stakeholders and supporting thousands of beekeepers in Nigeria.
The challenge
What Needed to Change
Nigeria’s honey sector needed stronger market linkages, coordinated production, and a practical national marketing strategy.
My role
How I Contributed
Through Winrock International, I developed a national production and marketing plan for sachet honey. I facilitated market linkages among stakeholders and liaised with government officials and business leaders.
The approach
From Analysis to Action
I combined value-chain analysis, stakeholder engagement, market development, and practical commercialization planning.
The work
Key Deliverables
National production and marketing plan; stakeholder linkages; market-development strategy; government and private-sector engagement.
The impact
What the Engagement Built
The initiative benefited 4,000 beekeepers nationwide and was associated with a 200% increase in national honey production.
Capabilities demonstrated: Value Chains · Market Systems · Agribusiness · Stakeholder Engagement · Food Systems